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The Calgary Herald "Raise-a-Reader" campaign is a unique project designed to increase awareness and raise money for children's literacy programs throughout Calgary.

This year the Calgary Herald and Global Television were delighted to join their CanWest colleagues to raise money and awareness for children's literacy in southern Alberta.

The premise behind Raise-a-Reader is simple: if children know how to read, it helps ensure their success as adults. The higher someone's literacy level, the more likely that person is to be employed and have a higher income. Plus as parents, aunts and uncles the world over know, a child discovering the joy of reading is one of life's great pleasures.

This year The Calgary Herald Raise a Reader Campaign took place on Thursday, September 25th. Many local Olympians and National Team athletes volunteered their time to stand on busy street corners early in the morning to help exchange newspapers for donations to the cause.

Some of the athletes that donated their time include:

Catriona Le May Doan, Speed Skating double Olympic gold medallist
Jeff Pain - Skeleton Olympian and current world champion
Alanna Kraus - Short Track Speed Skating Olympic bronze medallist
Regan Lauscher - Luge National Team
Lindsay Alcock - Skeleton National Team
Christina Smith -
Bobsleigh Olympian
Sara Lacey - Skeleton
Florian Linder - Bobsleigh National Team
Brett Bresciani - Bobsleigh National Team
Trent Wiebe - Bobsleigh
Kaillie Simunson - Bobsleigh
Lesa Stringer - Bobsleigh National Team
Jan Hudec - Alpine Skiing National Team
John Kucera - Alpine Skiing
Brad Spence - Alpine Skiing National Team

Photo Highlights!


Members of Team Canada Bobsleigh and Skeleton


2 time Olympic gold medallist Catriona Le May Doan


Bobsleigh Olympian Christina Smith (left)


Bobsleigh Olympian Florian Linder with a happy customer.


Catriona Le May Doan


Members of Team Canada Skeleton and Bobsleigh




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